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Herzogenaurach, Germany, April 20, 2021
PUMA supports Olympafrica to bring sports to children around the continent
Sports company PUMA and the Association of National Olympic Committees of Africa (ANOCA) will jointly support Olympafrica, a program which helps African children and young people participate in sports, by providing footwear, apparel and accessories necessary for their development.

The agreement between the President of ANOCA and IOC member, Mustapha Berraf and the CEO of PUMA Bjørn Gulden includes providing products to young sports talents from the 50 centers of the Olympafrica foundation across the African continent.

„Sport is very important for the development of children. PUMA is a big fan of the African continent and we are proud to support Olympafrica and this program,“ said Bjørn Gulden, CEO of PUMA.

Founded in 1988, Olympafrica aims to bring the Olympic spirit to developing countries and offer a large range of sports and social activities for the benefit of communities in Africa, especially its young population. Through the power of sports, Olympafrica’s programs also have a positive impact on education, health, and economic and environmental sustainability.

“We are very glad that PUMA has decided to partner with us, to bring the values of sports to African children,” said Mustapha Berraf, IOC Member and President of ANOCA. “PUMA has many strong partnerships with teams and athletes across Africa, and it is great that we are now also a part of this.”