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Herzogenaurach, Germany, April 25, 2022
PUMA’s BMW M Motorsport Collection draws inspiration from vintage racing
Sports company PUMA returns to a classic period of motorsport with its new BMW M Motor-sport collection, which is inspired by the car that laid the foundation for BMW’s motorsport success, the iconic ‘shark nose’ 3.0 CSL.

BMW M Motorsport was founded in 1972 and their first race car, the BMW 3.0 CSL, dominated European motorsport for the years to come, even winning the prestigious 24 hours of Le Mans.

Half a century later, PUMA has incorporated the colors of BMW’s iconic red, blue and black livery into an innovative streetwear collection, featuring jackets, hoodies, t-shirts, shorts, trainers and pants. The racing stripes and badges are translated into the graphic design of the entire range, with the BMW 3.0 CSL silhouette and car being featured on the statement items.

The MACO SL trainer is the star of the collection and incorporates the rebel design cues of the BMW 3.0 CSL, such as the iconic shark nose, which inspired the toe of this sneaker. The upper design stands out for its color blocking, while the tooling features distinctive sculpting details.

With a nod to the racing past but with a focus on progressive modern streetwear style for women and men, the BMW M Motorsport Spring / Summer 2022 collection is the perfect match for a forever faster world.

Delve into the style and history of PUMA and BMW M Motorsport with the Spring / Summer 22 Collection, available now in selected PUMA stores and online at puma.com.