Your talent
Education: Bachelor's degree in business management or relevant studied.
Professional: Possess a passion for sports with a broad theoretical and practical knowledge in products, industry and local market's dynamics.
IT Skills: Excel, PowerPoint and Word.
Language Skills: English and local language.
Your mission
An Assistant Manager, Merchandising will be responsible for planning and managing country product range to deliver the country’s business goals and objectives, based on SEA Category Merchandising team’s strategy and guideline. With the most competitive country level product assortment, he/she will be closely engaged with Wholesale team to achieve WS business objectives through differentiated product offerings for maximum sell-thru and brand desirability. This will include providing customer centric product information, business analysis and differentiation strategy and tactics.
Task 1: Product Assortment
Redefine country business priorities based on the market relevancy and marketing investment, in line with PUMA SEA’s overall growth strategy. Build country range with competitive local pricing, with ensuring to deliver the margin target. Drive differentiation among key customers across all the DC’s. Manage country level GTM timeline.
Task 2: Country/Customer Specific Product Development
Plan and execute country/customer specific products in order to gain market share/mind share within key distribution. Exclusive, SMU, collabs and any gap fillers are included.
Task 3: Go-to-Market
Proactively engage with WS team and customers to provide advanced level of product information, including customer facing during business review and tradeshow, key customer analysis, competitor overview, sales tools (digital catalog and sell-in decks) and tradeshow set-up. Collaborate with the Marketing and VM teams to complete the WS product launch plan then transfer the information to the Sales team to achieve the WS goals (including marketing activity execution and various product activation).
Task 4: Merchandising Operations
Maintain Masterline list with up-to-date data. Review and manage local pricing (inline and non-inline), ISD and order windows, together with necessary functions within the country. Own and execute day-to-day merchandising operations.
Our principles
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.
