Marketing
Co-Op - Global Marketing Analytics
Somerville, United States of America
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
- Majoring in Business, Marketing/Communications, Mathematics, Statistics, Economics, Engineering, or related fields
- Strong interest in data and data analysis
- Understanding of Microsoft Excel (e.g. pivot tables)
- Proficient in Microsoft PowerPoint
- Exposure to PowerBI is preferred, but not required
- Exposure to Sprinklr is preferred, but not required
- Strong problem solving and troubleshooting skills
- Entrepreneurial spirit and desire to learn
- Solutions orientated thinker
- Interest in sports, fashion, and social media trends
Your Mission
Social Media Analytics
- Assist with the reporting of social media and PR data across regions, channels, and business units for brand campaigns, major events/activations, etc.
- Analyze social media data and assist in the development of benchmarks.
- Work with Global Social Media teams to track PUMA performance and manage access to marketing analytics tools.
- Meet with BU stakeholders and ensure we are tracking towards our goals.
Business/Creative Analytics
- Develop expertise in Excel pivots to generate detailed reports for sales forecasting and unit tracking.
- Create clear and concise presentations to effectively communicate insights to the team and key stakeholders.
- Support the tracking and documentation of marketing initiatives and plans for upcoming seasons.
- Keep up-to-date with the latest marketing analytics tools, technologies, and best practices, and share relevant insights with the team.
- Support generating reports on creative analytics metrics, providing insights to multiple stakeholders.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.