Your mission
Store Manager - BRAND NEW FOC Concept Store
Lead the Vision for PUMA’s Newest FOC Concept Store
Are you ready to help bring a brand‑new retail vision to life?
PUMA is opening its first‑of‑its‑kind FOC Concept Store at Eastern Creek Quarter (ECQ), starting a new chapter in how PUMA delivers performance, style, and value in an outlet environment. We’re seeking an experienced and motivated Retail Store Manager to lead this exciting new store from day one.
This is more than a Store Manager role. It’s an opportunity to shape the customer experience, build a high‑performing team, and help set the standard for how this new FOC Concept comes to life in Oceania.
At PUMA, our people lead with energy, individuality, and ambition, and this role plays a key part in bringing that vision to the shop floor.
Your Impact
As Store Manager at our ECQ Store, you’ll be responsible for translating a new retail vision into daily execution. You’ll balance commercial performance, customer experience, people leadership, and operational excellence in a fast‑paced, high‑volume environment.
This role suits a leader who enjoys building something new, driving results, and creating a culture where both customers and team members thrive.
What You’ll Do
This role blends hands‑on leadership with strategic ownership. You’ll be highly visible on the floor while confidently managing the bigger picture.
Lead from the Front
Spend approximately 85% of your time on the sales floor, engaging customers, coaching leaders, and setting the pace for the store.
Model strong selling behaviours and elevate team confidence and capability.
Drive Commercial Performance
Partner with the Area Manager and Store Roster partners to deliver sales, KPI, and operational targets.
Use data, insight, and local opportunity to improve conversion, productivity, and stock performance.
Build and Develop the Team
Recruit, train, and develop a diverse and high‑performing team aligned with PUMA’s values.
Create a positive, inclusive culture focused on growth, accountability, and pride in performance.
Deliver a Great Customer Experience
Ensure every customer interaction meets PUMA service expectations, even during peak trade.
Lead by example in service standards, problem resolution, and brand representation.
Bring the Concept to Life
Execute new Global Concept store standards, visual merchandising, and in‑store initiatives.
Uphold PUMA’s brand identity through consistent presentation and attention to detail.
Operational Excellence
Oversee inventory management, stock integrity, loss prevention, WHS, and compliance.
Ensure strong operational routines that support a smooth, profitable store operation.
Build for the Future
Foster a culture of continuous improvement and feedback.
Identify and develop future leaders within the store.
Your talent
What We’re Looking For:
Are you a game-changer, a trendsetter, and a leader who thrives in a fast-paced, high-energy environment? We’re searching for someone who doesn’t just meet expectations but shatters them. At our brand new ECQ Store, we need a visionary who can elevate the retail experience, inspire a top-performing team, and drive success in PUMA Oceania's largest footprint site. If you’re ready to take on this challenge and lead with passion, keep reading - we're looking for you. Your experience will include:
Who You Are
An experienced Retail Store Manager or Senior Assistant Manager ready for a step up
Confident leading teams in a high‑volume retail environment
Commercially focused, organised, and results‑driven
A visible, hands‑on leader who enjoys being on the shop floor
Passionate about sport, fashion, and delivering standout customer experiences
Excited to be part of launching and shaping a new retail concept
Why Join PUMA?
Lead a brand‑new FOC Store
Be part of bringing a new retail vision to life in Oceania
Career development with a globally recognised sports brand
Supportive, values‑led culture
Competitive salary, incentives, and team discounts
Additional day of leave on your birthday!
Our principles
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.
