Marketing
Brand Marketing Manager Sportstyle
Manchester, United Kingdom
SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.
Your Talent
- A growth mindset, with Entrepreneurial spirit and energy.
- Consumer obsessed, creative, and culturally considered; in-depth, authentic interest and knowledge of sports, fashion, music, art and retail landscapes, trends, and influences.
- Deep understanding and experience with media, digital and social channels.
- Excellent planning and organisation, with an ability to prioritise.
- Charisma and commitment to delivering innovation and compelling campaigns.
- Commercially minded, with budget management experience.
- 5+ years’ experience in Brand Marketing and a proven ability in delivering fully integrated campaigns.
- Personable and a strong networker; excellent at building and maintaining relationships.
- Excellent communication skills; articulate, efficient, and concise. Strong verbal and written communication.
- Well-developed problem-solving skills, able to use initiative in ambiguous and pressured situations.
Please note that the required start date for this role will be in March 2025.
Your Mission
- Define and deliver consumer focused, data driven marketing strategy and activity to support Brand and business growth for the PUMA UKI business.
- Be an inspiring brand guardian with excellent project management and culture marketing efforts and provide strong vision and leadership to advance the Sportstyle business unit locally.
- Lead best-in-class digital first, full funnel campaigns that connect with audiences, and include touchpoints such as Brand, PR, social media, partnerships, talent activation and consumer experience.
- Maintain a curious awareness of consumer trends and youth culture, providing unique and creative solutions using this knowledge, to reach new audiences and build brand love and affinity.
- Hold genuine cultural connections and relationships within global spaces and communities across, fashion, music & entertainment, art.
- Manage Marketing ‘go-to-market’ business updates, including evaluation and analysis of all marketing efforts, identifying key learnings and best practice for future planning.
- Work with Team Head Sportstyle Marketing to evolve seasonal strategy and practice, aimed to elevate the brand and drive awareness, engagement, and conversion with target consumers.
- Manage, develop, and empower direct reports.
- Budget planning and management.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
PUMA supports over 21,000 employees across 51 countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
